Create trust and outperform with Origion

Transparency, meaning openess for sharing motives and relevant information in a plain language, is a key factor for companies to build trust among the consumers. Highly trusted companies outperform others by up to 400% in terms of market value, and 62% of consumers are willing to spend more money on product that offers detailed product information. Country of origin is one of the most wanted product information by consumers.* 

Then what's the problem? Consumers want to make concious purchase decisions and understand where the product and its raw materials come from, but finding such information is not easy. At the same time, there are companies who want to share such information, but there are no relevant solutions available to do this.  

Origion addresses this challenge by providing a channel for companies to communicate insight on the product roots to consumers in a transparent and understandable way. With Origion, transparency can become a real differentiator and success factor for companies. This is the passion for the Origion team - connecting companies with products and people who care.

*Sources: Harvard Business Review, GS1 US Consumer Pulse Survey

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